Homemade Fiesta Rub

3 reviews

This post may contain affiliate links. Please read our disclosure policy.

My Homemade Fiesta Rub is full of big flavor, and it’s extremely versatile! Use it in tacos, chili, fajitas, shredded pork, chicken, and beef. It’s so much more than just a taco seasoning!

Bowl of fiesta rub with ingredients for fiesta rub in the background.

Homemade Fiesta Rub

This homemade fiesta rub (formerly known as South of the Border Spice Rub) is the perfect seasoning when you need a kick of flavor. It has a classic taco seasoning flavor that adds just the right amount of heat to your favorite dishes.

Watch the video below to see how simple it is to throw this homemade fiesta rub together and then print or pin the recipe below to have it on hand. If you’ve never made your own seasonings, I highly encourage you to try making them every once in a while.

Most of the time the ingredients you’ll need to make most homemade seasonings are already in your cupboard, and the ability to customize each rub to your own likes and tastes is fantastic! It’s always handy to be able to decrease or increase certain ingredients to fit your particular tastes or dietary needs.

If you don’t have the time to make your own rub, I sell a similar seasoning in my store! Purchase your own Fiesta Rub today to have it delivered straight to your door! My bottled rub contains a unique mix of chilis that is harder to buy on grocery store shelves so you’ll get a bit more robust and exciting flavor.

Ingredients for homemade fiesta rub arranged in a large mixing bowl.

Ingredients for Fiesta Rub

Here’s what you’ll need to make this homemade fiesta rub. Try to avoid substitutions in this recipe, as it will greatly affect the final flavor.

  • Sea salt
  • Smoked paprika
  • Chili powder
  • Black pepper
  • Cumin
  • Mexican oregano
  • Garlic powder
  • Onion powder
  • Cayenne pepper
  • Crushed red pepper flakes

Scroll below to the printable recipe card for full ingredient amounts. Once you have this rub mixed up, store it in a spice bottle or even a mason jar (basically anything airtight will do). It’s best if used sooner rather than later, but you can store it for about a month.

Bowl of fiesta rub in front of a row of carne asada tacos.

Uses for Fiesta Rub

Need some recipes for this rub? Try it on these recipes! You can also sprinkle some on steaks, chicken, or shrimp before placing them on the grill.

Homemade Fiesta Rub Recipe

This post was originally published in October 2017. We recently updated it with more information and helpful tips. The recipe remains the same. If you loved this rub recipe, make sure to check out all the rubs Hey Grill Hey has to offer! You can access these on our Hey Grill Hey App!

Want to save this recipe?
Just enter your email and get it sent to your inbox! Plus you'll get the latest from Hey Grill Hey every week!
Please enable JavaScript in your browser to complete this form.

Homemade Fiesta Rub

5 from 3 votes
This homemade fiesta rub is so versatile! Use it in tacos, chili, fajitas, on shredded pork, chicken, or beef.
Prep Time5 minutes
Total Time5 minutes


  • 2 teaspoons sea salt
  • 2 teaspoons smoked paprika
  • 2 teaspoons chili powder
  • 1 teaspoon black pepper
  • 1 teaspoon cumin
  • 1 teaspoon Mexican oregano
  • 1 teaspoon garlic powder
  • 1 teaspoon onion powder
  • ½ teaspoon cayenne pepper
  • ½ teaspoon crushed red pepper flakes


  • Mix the seasoning. Combine all ingredients in a bowl and use in chili, or on meats and vegetables, as desired.
  • Use and store. Use the seasoning immediately or transfer the seasoning to an airtight container. Store this rub for up to 1 month.


Calories: 4kcal | Carbohydrates: 1g | Protein: 1g | Fat: 1g | Saturated Fat: 1g | Sodium: 296mg | Potassium: 22mg | Fiber: 1g | Sugar: 1g | Vitamin A: 246IU | Vitamin C: 1mg | Calcium: 6mg | Iron: 1mg

Nutrition information is automatically calculated, so should only be used as an approximation.

Like this? Leave a comment below!



Susie is the BBQ Brain behind the Hey Grill Hey website. Her passion for smoked meats and developing fun, new recipes have landed her on the Food Network, cooking turkeys with Shaq, and on a couple of Guinness World Records. When she’s not grilling, she is hanging out with Todd and their three kids, preferably outdoors!

Related Recipes

Leave a comment

Your email address will not be published. Required fields are marked *

Recipe Rating

Reader Reviews

5 Reviews

  1. Andrew Proett says:

    Ok I’m loving the Smoked Birria Tacos so I’m over here commenting on the fiesta rub….I noticed that in your video you mentioned that there was Lime Powder in it but yet the recipe above doesn’t include it….typo or forgotten?…

    Keep it up….love the work you do.

    1. Hey Grill Hey says:

      Good catch! While the adapted Fiesta Rub from the shop Susie uses does contain lime powder, the homemade recipe does not.

  2. alice marian phelan says:

    great recipes.you have changed my life with food.many thanks.brillent.keep up the great hard work you have put into the recipes.thanks so much for sharing.congratulations on winning the award for the beef rub.

  3. Thomas Fadale says:

    great rub! Now can i get a copy of Maranated chicken with Tabasco sauce for chicken breasts

  4. Wayne Clenney says:

    Love your recipes. Thanks